Design Guidelines
Like any lasting home, our brands weren’t built overnight. That’s why it’s important to put their logos in the best light. Here are some do’s, don’ts, and general design reminders to help with that.
The Houzz logo
Say hello to the Houzz logo! This is the one we use to represent our whole company as well as our homeowner-facing resources and platforms.
Download Houzz Brand PackageThe Houzz logo
Say hello to the Houzz logo! This is the one we use to represent our whole company as well as our homeowner-facing resources and platforms.
The Houzz Pro logo
Behold the Houzz Pro logo! This is the one we use to represent our home professional-facing software and platforms.
Download Houzz Pro Brand PackageThe Houzz Pro logo
Behold the Houzz Pro logo! This is the one we use to represent our home professional-facing software and platforms.
Houzz logo guidelines
Logo Identity
This is the primary logo lockup for Houzz. Note that the size relationship of this logo’s elements are fixed, so please do not adjust the individual proportions of its included mark and logotype.
Minimum Size
As this logo is scaled down, its legibility decreases. These sizes are the smallest it may appear in digital and print applications.
Minimum height for digital: 20px
Minimum height for print: 0.125”
Clear Space
This area surrounding the Houzz logo should always be free of text or competing graphics. Note that this clear space is required in all applications including print, web, video, and others.
Colour
The Houzz colour palette consists of two core colours: green and black.
Green
Hex: #4DBC15
RGB: R77, G188, B21
CMYK: C62, M0, Y95, K0
Black
Hex: #000000
RGB: R0, G0, B0
CMYK: C0, M0, Y0, K100
Logo Over Solid Backgrounds
We use the full-coloured and reversed version of the logo when applying the logo against solid backgrounds. The following usage examples show our Houzz logo against background colours we recommend most: white, green, black and grey.
Logo Use on Photos
The following are examples of logo usage on photographic backgrounds. Do not recreate the logo or alter the colours. Use the full-colour version of the Houzz logo on light photography and the reversed out version for darker photographs.
Logo Misuse
The Houzz logo should always be sourced from approved files and artwork and should never be altered, stylized, or manipulated in any way. Note that these examples illustrate common misuse cases, but are not comprehensive.
Do not alter the identity in any way.
Do not set the identity on an angle.
Do not change the colour in any part of the logo.
Do not use colour for both mark and logotype.
Do not rearrange the logo.
Do not outline the logo.
Social Media Icons
The Houzz mark can be used as an icon or button across various digital platforms. Note that when using alongside other linked social media icons, it must link directly to Houzz.com.
Houzz Pro logo guidelines
Logo Identity
This is the primary logo lockup for Houzz Pro. Note that the size relationship of this logo’s elements are fixed, so please do not adjust the individual proportions of its included mark and logotype.
Minimum Size
As this logo is scaled down, its legibility decreases. These sizes are the smallest it may appear in digital and print applications.
Minimum height for digital: 20px
Minimum height for print: 0.125”
Clear Space
This area surrounding the Houzz Pro logo should always be free of text or competing graphics. Note that this clear space is required in all applications including print, web, video, and others.
Colour
The Houzz Pro colour palette consists of two core colours: blue and black.
Green
Hex: #4DBC15
RGB: R77, G188, B21
CMYK: C62, M0, Y95, K0
Black
Hex: #000000
RGB: R0, G0, B0
CMYK: C0, M0, Y0, K100
Gray
Hex: #888888
RGB: R136, G136, B136
CMYK: C44, M34, Y29, K10
Logo Over Solid Backgrounds
We use the full-coloured and reversed version of the logo when applying the logo against solid backgrounds. The following usage examples show our Houzz logo against background colours we recommend most: white, green, black and grey.
Logo Use on Photos
The following are examples of logo usage on photographic backgrounds. Do not recreate the logo or alter the colours. Use the full-colour version of the Houzz logo on light photography and the reversed out version for darker photographs.
Logo Misuse
The Houzz Pro logo should always be sourced from approved files and artwork and should never be altered, stylized, or manipulated in any way. Note that these examples illustrate common misuse cases, but are not comprehensive.
Do not alter the identity in any way.
Do not set the identity on an angle.
Do not change the colour in any part of the logo.
Do not use colour for both mark and logotype.
Do not rearrange the logo.
Do not change the typography of the logo.